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For Headstart Studios I designed and illustrated the Playbook series, a modular learning platform that connects design, storytelling and educational structure. The brief was to create a visual system that feels sophisticated and approachable at once, so that learning content reads as something you want to pick up rather than something you have to get through.
The work covered art direction, editorial design, illustration and 3D mockups. I developed an editorial layout system for the 44-page, English-language Playbook format (238 x 190 mm) that combines illustration, typography and information hierarchy into a consistent structure, flexible enough to accommodate different topics without losing its identity. Because the platform lives in both print and digital form, the static compositions were extended with subtle motion: animated versions of illustrations and layout elements were integrated into the digital learning modules, so the same visual language works on paper and on screen.
Editorial and illustration projects like this complement my motion and 3D work. For clients in Berlin and beyond who need a designer capable of thinking in print, digital and motion at the same time, the Playbook series is a good reference.